Forget Black Friday for a second—Small Business Saturday is where the heart (and profits) are. In Canada, the support for local businesses has skyrocketed, especially post-pandemic. Consumers want authenticity, community, and to know exactly who they’re buying from. Shopify gives every small entrepreneur the power to sell like a pro, look like a brand, and connect like a neighbor. 👉 Create your free Shopify store now and make this Small Business Saturday your biggest sales day yet.
The Canadian Love for Local
Canadians are increasingly prioritizing local businesses over big-box giants. Whether it’s handmade candles in Nova Scotia, maple products from Quebec, or artisan jewelry in Vancouver, people want unique. Shopify lets you showcase your story, origin, and values front and center. 👉 Launch your Shopify store for free and turn your small biz into a local legend.
Storytelling That Sells
Don’t just list products—share your journey. With Shopify’s customizable themes, you can easily build an “About Us” page, add customer reviews, and display behind-the-scenes videos. Use apps like PageFly or GemPages to elevate your store layout. A great story makes customers feel good about every purchase. 👉 Start your free Shopify store here and bring your passion to life.
Highlight “Made in Canada” Everywhere
Add “Shop Local” or “Proudly Canadian” badges to your homepage. Use filters like “Made in Alberta” or “BC Artisan” to help buyers support their own communities. Shopify’s product tagging makes regional collections easy to organize. Bonus: customers spend more when they feel connected. 👉 Get started with Shopify today and let your roots become your edge.
Run a One-Day Local Promo
Offer a Small Business Saturday-only discount, free local delivery, or a free gift with purchase. Use Shopify’s built-in email marketing tools or apps like Klaviyo to send campaigns with a warm, personal tone. Show gratitude. Thank customers by name. Make them feel like insiders. 👉 Create your Shopify store now and plan the most heartfelt promo of the year.
Use Social Proof and Community Support
Add a testimonial section with reviews from your real, local customers. Feature Instagram reposts from happy buyers using your product. With apps like Loox or Judge.me, you can build credibility fast. People want to know others near them trust you. 👉 Open your free Shopify store now and let your community become your marketing engine.